Quotes About Ed
"The marketing department at VisiCorp gave birth to concepts that changed the face of the software industry while establishing VisiCorp’s reputation as a marketing company."
" The marketing and management abilities that Esber possesses and relies on seem to be the very same traits that his colleagues view as his greatest strengths"
Bill Gates, for example, said, "These are the very strengths that make Esber comparable to Microsoft president Jon Shirley. They [Esber and Shirley] are financially sophisticated and like to analyze cost structures, business results, and things like that."
" Ashton-Tate is no longer the Rodney Dangerfield of the software industry," said industry analyst Stewart Alsop II. "dBase IV is like a dreamland. They’ve done everything right."
Ashton-Tate is "one of the best-positioned companies in the whole software industry" and calls Esber "one of the most competent CEOs in the software industry," … "it’s not just his training. He’s one of the smarter guys around."
“At No. 3 software producer, 43% profit gain just isn’t good enough”