Accomplishments
Ed Esber…
- Wrote a “marketing simulation” program, IMPS (Industrial Marketing Plan Simulation) while at college student that was used at several universities to teach marketing.
- Programmed one of the first PDP-11 computer controlled industrial robots while at college in 1973.
- Designed a floating point processor for an IBM UC.5 microcomputer.
- Convinced IBM management at a CMC meeting in 1975 to take microcomputer from Intel and Motorola seriously.
- Designed and taught IBM engineers how to design products with Intel and Motorola microprocessors.
- Did an analysis and report on the utilization of home computers for home energy consumption management for IBM while at Harvard Business School.
- Worked on Texas Instruments’ family of personal computers.
- Created the marketing channels for personal computer software while launching VisiCalc for VisiCorp in 1979.
- Marketed VisiCalc which was the single largest factor in the early success of Apple Computer and in the growth of the entire personal computer category.
- Launched the first Office family of Personal Computer software, VisiPak at VisiCorp.
- Launched the first GUI for IBM personal computers, VisiON, while at VisiCorp.
- Took Ashton Tate from $40M to over $300M and to be one of the three Oligopoly microcomputer software companies of the 1980’s.
- Made dBase the corporate personal computer database application standard of the 1980’s.
- Shipped the first public company annual report on CD-Rom.
- Introduced the acclaimed Framework integrated product, written by Robert Carr at Ashton Tate.
- Introduced the highly rated MacIntosh word processor and spreadsheet, Full Write Professional and Full Impact.
- Introduced SQL server with Microsoft’s Bill Gates.
- Participated in the building of the first 1 lb., 100 hour, DOS personal computer at Poqet Computer as a board member.
- Ran the worlds leading Multimedia/Soundcard company, Creative Labs.
- Successfully defeated MediaVision’s assault on Creative Labs market share.
- Started a company, Creative Insights to make the first company toys (play peripherals) that were to be marketed by Hasbro and Compaq.
- Created the first Follow-me Phoning products at SoloPoint.
- Ran the company, Pocket.com that gave the world, anywhere, email for $9.95 per month.
- Helped create the first 12-inch, Tablet PC at Motion Computing as a founding board member.
- Was a founding member of The Angels Forum.
- Was a managing member of Halo Fund I and II at The Angel’s Forum.